When an RFP drops, the clock starts immediately. But the strongest proposal teams are not starting from a blank page.

Winning proposals are built on the customer insight, capture strategy, pursuit history, past performance, stakeholder context, and decisions that should already exist before the solicitation is released. When that information is scattered across inboxes, folders, meetings, and disconnected systems, proposal teams lose valuable time reconstructing the pursuit instead of sharpening the response.

In this session, we will explore how GovCon teams can create a stronger bridge between capture and proposal development, where AI and automation can meaningfully reduce proposal workload, and why connected pursuit context matters just as much as writing speed.

Attendees will leave with a practical framework for making proposal work less reactive, more informed, and better connected to the full growth process.

Attendees will learn how to:

• Identify the information proposal teams should have before the RFP drops
• Build a stronger capture-to-proposal handoff that preserves customer insight, strategy, risk, and proof points
• Reduce the rework created by disconnected CRM data, content, pursuit history, and institutional knowledge
• Understand where AI and automation can accelerate proposal work, and where human judgment still matters
• Assess whether their technology is simply helping teams write faster or helping them write from better context
• Connect proposal development back to the broader Find, Focus, Capture, Propose, Win growth process